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WHERE THE JOKE STOPS BEING FUNNY

5.4 
Million 
Skin cancer DiagnosEs


thousand 
deaths in the U.S.

80 
percent
preventable deaths

DON'T BE A DICK. COVER UP

DON'T BE A DICK. COVER UP

DON'T BE A DICK. COVER UP

Morning Rub - Moisturizing Sunscreen

$34.00

Don't let the name fool you. Morning Rub is a premium, dermatologist-created, broad-spectrum SPF 50 that doubles as your daily moisturizer and tackles a genuinely serious problem: preventable skin cancer (and premature aging).

It's built from the ground up to eliminate every excuse men have for skipping SPF: greasy feel, white cast, breakouts, fragrance, beard weirdness. It's lightweight, totally invisible, and comfortable enough that you'll actually use it. Every single day.

Mineral hybrid formulation for advanced protection with a lightweight, comfortable feel.

Invisible. Beard-friendly. Non-greasy. Fragrance Free. 

40-minute sweat + Water-resistant.

Niacinamide + hyaluronic acid. The same ingredients found in women’s premium skincare, for stronger, healthier-looking skin.

100ml delivers roughly 80 applications (about 2–3 months of use), 25% better value per ounce than 50ml, and always ships free.

Size
$34.00
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Sun Taint Defender | 6 Pack

$11.00

The same broad-spectrum SPF 50 + moisturizing formula as Morning Rub, designed to fit in your pocket or wallet.

So why call it something as outrageous as STD? 

Because just like an STD, UV damage is largely preventable when you use protection. Just because the unexpected happens doesn't mean skin cancer has to. Practice safe sun. Always.

BUY MORE SAVE MORE
x3 — 15% Off
x6 — 20% Off & Free Shipping (Most Popular)
x9 — 25% Off & Free Shipping
x12 — 30% Off & Free Shipping (Best Value)

On-the-go SPF so you're never having unprotected sun

Each package contains six (6) single-use packets

Same lightweight, non-greasy, invisible formula as Morning Rub.

Single-use packet that slips into your wallet, bag, or glove box.

No excuses, no burn. Just instant protection you can trust.

The Dome Protector

$44.00

Most hats are false hope in fabric form — letting UV rays stroll in like they're on the guest list. Not this one. The Dome Protector is a performance-grade UPF 50 hat engineered for real sun, real sweat, and real daily wear. Built to hold its shape, block UV rays, and say what needs saying: Cover Up.

 

*UPF = Ultraviolet Protection Factor. The SPF rating for fabric.

 

True UPF 50 protection. Block up to 98% of UV rays

Performance fabric. Lightweight, breathable, water resistant.

Moisture-wicking sweatband. Laser-cut ventilation.

Easy style upgrade from the course to the couch.

4-Skin Gift Card

Got a guy in your life who thinks skincare is a conspiracy?

4-Skin is designed for men who "don't do skincare." Our products feature broad-spectrum UV protection and skin-supporting ingredients that help defend against sun damage, skin cancer, and the general consequences of not giving a damn. He'll look healthier, more refreshed, and less like he's aging in dog years.

Let's be honest (parent, significant other, sibling, friend, whatever) — you already remind him to drink water, call his grandparents, and schedule his doctor's appointments. You might as well add skincare to the list.

Gifting 4-Skin is only weird if you make it weird. We promise, his skin will thank you even if he forgets to.


Quantity

@4skinspf

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